Fitter, stronger,
healthier.

Become unstoppable with expert coaching, personalised at every step. Master your nutrition, progress your training, and take control of your health.

Get Results Now
4.88 Stars
from over 10,000 Members

Built on the four pillars of health

Nutrition, movement, mental and medical

Take the guesswork out of your gym sessions and see faster results with structured workouts.

View Details
Coach Dan
Today @ 3:31pm

Hey Ed, you’ve been smashing your workouts this week. ^750I’ve upped the intensity of your favourite exercises to keep this momentum going.

Movement

Get stronger & fitter
All ability levels
Custom routine built for you

Lose fat with effective circuits

Get stronger with full body training

Gym, dumbbell and no equipment plans available

Learn new movements with confidence

Coach support at anytime

Our nutrition plans teach you how to make healthy choices on your own.

View Details
Coach Dan
Today @ 3:31pm

I've noticed you're feeling hungry by afternoon and grabbing a protein bar. ^500How about adding more protein to your lunch to stay fuller, longer? ^500Check out the list I just sent you for some quick options.

Nutrition

Custom meal plans
Foods you enjoy
No cooking experience required

Calorie & protein targets

Know the best supplements to take for your needs

Pre-training nutrition to fuel your session

In workout nutrition to keep energy high

Save time cooking with quick & easy meals

Become the most effective person in your circle

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Coach Dan
Today @ 3:31pm

I’ve sent over your weekly report, remember, ^250next week, block out 3 hours each morning to get distraction-free time to focus on your creative tasks for the day.

Accountability

Unbreakable Habits
Accountability check in
Progress tracker

Daily ‘non-negotiables’ to get results

Boost motivation with results feedback & support

Personal check-in for accountability

Clarity with unlimited coach support

Support from your dedicated coach is always just a message away.

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Coach Dan
Today @ 3:31pm

Hey Alec, I can see you smashed your deadlift session in the gym yesterday. ^750I’ve adapted today’s workout to focus more on upper body to give your back a rest!

Fitter, Stronger,
Faster

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Program Details

Crossfit
Performance
Dance

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How it works

1

Get your plan

To kickstart your journey, fill out our quiz that personalises your workout & nutrition plan, and send’s it to your coach ready for your first call.

2

Begin your new routine

Your coach will run through your plan, clarify your goals and identify your action steps. You’ll finish the call with a game plan ready to conquer the week ahead.

3

Meet with your coach

Armed with your plan, head into your workouts knowing exactly what to do. Approach your nutrition with clarity & focus. Finally make measurable, weekly progress towards your goals with confidence and momentum.

4

Refine and track results

During your weekly review sessions, your coach will help you build upon your strengths and identify areas for improvement. They will help you refine your plan as needed to keep you moving forward.

Meet your coaches

Dan Cornelius

Andreea Tina

Nigel Calland

Try it and love it.
Or your first
month is on us.

£35 per week

  • Week-to-week
  • No contract. Cancel anytime
  • Risk free 28 day trial
Meet your coach

28-day money back guarantee

Love it or your money back. No questions asked.

“Thanks Dan!!! I started my coaching with Dan 3 weeks ago and it has helped me so much. He has answered all of my questions, and helped me to develop a good routine and structure to my life. And he always texts me back quickly when I need his help. I have a long way to go but I am feeling good about where things are heading. Thanks Dan so much for the support!!!”

Ava P

“This has actually been really good for me because I’m not very good at self motivating. I have had issues where I feel like I’m stuck in a loop, but it has been very helpful having Dan coaching me. He is such a nice guy and very knowledgeable. Our daily check ins together have been the biggest help. I am still struggling but he has given me very good advice and responds very quickly when I need help. Thank you Dan for everything!”

Justin T

“Happy so far. There is a really good team that I am working with. They seem genuinely interested in me and helping me succeed. And having that motivation really helps me personally. Everyday I know I will get a text from Izzy to check in on how I am doing, have a quick chat, and make suggestions or change up my plan a little. She’s great and so is the rest of the team.”

Will N

“I like how easy it is to check in with my coach and to track my food/exercise. I also like how much good information they provide, overall I found it all pretty easy to understand and follow.”

Daniel S

This programme works really well for me, I’d gladly recommend to anyone :)

Charles T

“Thank you, Dan for your exceptional support! Always there to answer my questions and help me to stick with it. Very encouraging. 10/10”

Tyler G

“I have a long way to go but I am seeing good progress, it’s a good service thanks.”

Timothy J

“Nigel has been coaching me for 3 months now and I can't believe how much I have changed in that short time. Thank you Nigel!!”

Jane Poppins

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Jane Poppins

“Lorem ipsum dolor sit amet consectetur. Tempus pellentesque nullam id ipsum maecenas pretium. Ut feugiat nisl viverra elementum arcu sit justo. Nulla sit ornare aliquam malesuada.”

Jane Poppins

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Jane Poppins

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Jane Poppins

Frequently asked questions

What if I don't want to count calories?

Norm takes a holistic approach, meaning we look at all the factors that affect your weight and long term health rather than focus on counting calories or restricting what you eat. With Norm, your coach will build a plan that fits seamlessly into your lifestyle whilst achieving your goals.

Is there a minimum subscription length?

Norm is a health coaching subscription service. Typically members stay with us for 13 weeks or longer until they achieve their health goals. We're so confident that you'll love using Norm in the first 28 days that if you don't we'll give you your money back! You can cancel at anytime by emailing us at: [email protected].

How do I get matched with a coach?

After completing your questionnaire, the coaching team will review your responses and match you with the best person to fit your lifestyle. It’s usually the coach that has the most experience working with people who are like you.

How do I sign up?

Visit our website and fill in the quiz to find out how quickly you could achieve your goals and begin your weight loss journey. We offer a 7-day trial period for any new members.